My indie milestone

I’ve often read that the average indie author can expect to sell 250 books in their lifetime (or their book’s lifetime). If that’s the case, then I surpassed that milestone this weekend with four sales of my first book, Hope Quest book 1: Blackbird (released May 2019).

Four sales is certainly nothing to write home about, but in this case, it’s just enough to write a blog post about.

In order to get those sales, I tried something new this weekend – I paid for my first ever promotional spot on a mailing list. For $25 I ran a one-day ad with Bargain Booksy to promote my book to their YA audience of email subscribers. I had read a few good reviews and a few not so good reviews, but for $25 I thought it was worth a shot. With a mere four sales in that one day, I certainly didn’t make my money back, but those were the first sales I had had in months (!) and it did push my lifetime sales past that 250 milestone marker that most indie books never surpass, so I took it as a win.

There are some things I will do differently next time (and yes, despite the poor showing, I’ve decided to give it another shot). I’ve since learned that a .99 cent price- point and a better blurb should help boost my results, so cross your fingers for me and Hope!

If you’re interested in trying out a Bargain Booksy promo, here’s some good info to get you started: The Best Way to Promote a Book on Bargain Booksy

If you’ve done a book promo with Bargain booksy or another site, comment or drop me a line (you can email me: melcmoore@hotmail.com) and let me know your results. I’d love to do a fuller, more informative post on this type of advertising in the future.

Other book promo sites can be found here via Written Word

…and if you’re looking for something to read, check out my book, Hope Quest book 1: Blackbird!

My love affair with Kindle unlimited and indie books

I have to admit, it took me a long time to convert from paperback to e-books. For many years after e-readers came out, I held fast to my belief that paper was the best, that the real thing was the real deal, that a book must feel and smell like a book in order for me to enjoy it. But then, three Christmases ago, my husband bought me a Kindle, and with it, a one-month free trial with Kindle unlimited. Skeptically, I eyed this plain black, flat, lifeless electronic device, knowing it would make a terrible addition to my carefully curated bookshelf. Still, having recently joined the Instagram writing community of indies earlier that year, the idea of easily and instantly reading my newfound friend’s books was intriguing. So, after all of the gifts had been opened, and the turkey and all its trimmings had been devoured, I sat down with my phone and my Kindle, opened Instagram, and began filling my new electronic library with Kindle unlimited titles written by my indie friends – and that flat, lifeless device suddenly came to life with a whole new world of reading for me. I’ve been hooked ever since.

Every couple of weeks, I go through my saved Instagram posts of indie books I see in my feed and if they are offered on Kindle unlimited, they just about always get downloaded into my reader (and I always make sure to review them once I’m done! Amazon reviews are the lifeblood of indie author’s, afterall). The ten dollars I spend per month on my Kindle unlimited subscription is honestly one of my best investments in myself. I love the ease and simplicity of downloading the books from Amazon for an instant-read and easy support of my fellow indies. My Kindle has become my own private library and one that is always perfectly lit for late-night reading. Seriously, why can’t all books be gently backlit and why did I wait so long to invite such reading splendor into my life??

If you’re an avid reader who hasn’t discovered the joy of a Kindle unlimited subscription, I highly recommend that you give it a shot!

Here’s what made it into my Kindle this week (and keep in mind that I am in Canada and use amazon.ca, so Kindle unlimited book offerings may be different in other countries):

The Raven’s Poison by Braeden Michael’s

After Me, The Great Flood by Jayson Robert Ducharme

The Girl in the Ivory Dress by Steve Griffin

Echoes of the Gidat by Eme Savage

Going the distance as an indie writer

It’s so easy to get discouraged as an indie writer. It’s a tough industry! Writing is already a difficult and lonely occupation, but then throw in the business side of marketing and hustling and self-promoting yourself, your brand, your book – and all for maybe a handful of sales to your closest friends and family and maybe half a dozen reviews on Amazon (if you’re lucky!). It’s little wonder why so many throw in the towel after a year or two. It breaks my heart every time I see a writer friend give up on their dreams.

It’s difficult to see, but I get it. I totally get it. I have been there sooooo many times myself that I’ve lost count.

But, here’s the thing about choosing to be an indie: it means playing the long game.

Writing and self-publishing, marketing and promoting, growing our platforms and our readership: it’s a marathon, not a sprint. The end will not be in sight for a long time, but then again, we shouldn’t be looking for an end.

As writers, we should always be writing.

As “authorpreneurs” (“one who creates a written product, participates in creating their own brand, and actively promotes that brand through a variety of outlets” – Urban Dictionary), we should always be learning about and growing our business.

And there should never be an end to that.

Trust me, as someone who has been self-employed for sixteen years, creating and operating five (soon six) businesses, there is still and always will be much to learn – and that is a good thing!

Keep yourself busy enough with the writing and the learning and the growing as an indie and soon you ‘ll find that you won’t have any time to become discouraged.

So, keep going!

Some of my favourite websites for writing/ indie inspiration:

www.brainpickings.org

www.writtenwordmedia.com

www.writepublishsell.com

Upcoming webinars for indie writers

I read recently that being an indie author (“authorpreneur“) is 10% writing and 90% marketing (the blog post that described this is a brutally honest, but absolutely spot-on piece about the indie industry and so worth a read on its own). It’s absolutely true that there is a lot to learn and a lot to do (besides writing your books!) in order to be successful as an indie. Knowing this and wanting to understand the process and help other indies find success, I’ve started this indie inked blog to share resources and supports.

Every week, I will share my round-up of webinars (almost always FREE!) that will be of interest to indies, so here we go……..

Limiting Mindsets Roundtable is a free webinar happening on Tuesday, June 29th as part of my favourite Women in Publishing Summit, an amazing yearly event that is chalked full of info and resources for indies. The webinar will focus on how our own limiting beliefs hold us back from achieving success as authors. There are many more webinars happening with the summit and you can find them all here.

“6 Secrets Every Indie Author Should Know” is a free webinar happening on Tuesday, June 29th with New York Times best-selling author, Alessandra Torre. I came across a post for this one on Facebook and am not familiar with the author, but the topic sounded interesting (obviously), so we’ll see how it goes.

My favourite blog read of the week was: The Top Ten Publishing Industry Trends Every Author Needs to Know in 2020. Some pretty interesting and valuable things to know, especially in regards to social media platforms and organic vs. paid reach.

Next blog post is coming on Wednesday (and every Wednesday!) and will focus on website resources for indies and Saturdays will be dedicated to book reviews and author features. Give my blog a follow and, better yet, sign up for my monthly newsletter for all things indie inked!

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Choosing ourselves

We can pour ourselves in, give it everything we’ve got for days, months, years (!!) even, and still come up empty, or worse yet, get spit out, get rejected.

It happens. It happens all the time. We know the risk is there in everything that we do, be it a project or a relationship, but still, it hurts.

Rejection is a bitch. It’s a beast. It’s brutal.

Rejection can shut us down. It can make us stop trying (stop writing, stop creating, stop loving). It can make us turn inward and question and doubt everything about ourselves. It can leave us spinning our wheels, making it impossible for us to go anywhere but down – but, aren’t we there already?

As much as it hurts, as much as it stings, rejection does serve a purpose, because when viewed in the right light, rejection is a redirection. It’s a sign-post that reads “dead end” with a myriad of arrows around it pointing us towards an infinite number of other paths available on this journey.

No matter what direction we choose, so long as we accept and choose ourself, we can’t go wrong.

Innovative Ink

I’ve spent the last two years as an indie writer spinning my wheels, taking my writing, my books absolutely nowhere, but down. In the process, I’ve managed to dig an impressively deep hole for my self-confidence to curl up in and die.

It’s not at all what I hoped for, what I had worked for.

It looks and feels nothing like my dream.

This feeling of defeat despite having written the books, despite having published the books, despite having marketed the books, despite having created the author platform and joined and engaged in the various social media writing communities, and despite having supported and cheered on dozens of other writers and their work – despite all of that I still feel like a failure because my work hasn’t found its audience and I haven’t found my tribe and my books sit forgotten and overlooked on digital shelves gathering dust that will more likely be deleted than simply blown away.

Yet, though the indie dream didn’t come true for me, I do see it coming true for others. I watch them in awe from the sidelines of social media as they gather hundreds, thousands sometimes, of loyal, engaged followers who seem to pounce on their every word and meme as if it were vital sustenance to their very existence. I enviously watch them post their ever-increasing sales and unsolicited (and glowing) reviews and dozens of media appearances, and as I applaud their success, I can’t help but wonder, where did I go wrong?

With our sights set on the same target, how did they make a kill-shot and why was I shooting blanks?

Was it that newsletter that I couldn’t be bothered to write? Was it that mailing list that I didn’t want to start?

Somehow I doubt it, but still I’m curious and so, from that curiousity, Innovative Ink was born

Over the summer, I will be transforming this blog into a resource and support for indie writers, featuring websites and blogs, and apps with helpful advice and tips, and I will also continue to interview indie authors, with a focus on their best advice for achieving success (and hopefully I’ll unearth the magical key to indie success : is it really the mailing list??)

I’m also chasing another dream with this new endeavor. I’m going back to school this summer to get my certification as a copyeditor. I’m going to freelance as a book editor for indies. As a psychology student who loved to write way back in the day, I was offered an invitation into the Honours English degree program but stupidly declined, thinking there’d be more career opportunities for me in psychology. Having worked professionally as a photographer for the last decade (so much for that psych degree!), it’s been one of my bigger regrets in life because my love for reading and writing has never waned and I want very much to give it a more prominent role in my life.

The dream doesn’t look how I imagined it would, so I’m going back to the drawing board (the journal/ my head) and creating something new.

(I’m innovative like that).

The Innovators: an interview with author, M.G. Unger

After a 5 month hiatus, The Innovators, an indie artist interview series, is back with the indie author of Divided and Enhanced 2124…….

Introduce yourself

My name is M.G. Unger. I was born, raised, and still currently live in Florida. After school, I moved away from most of my family to be with friends. After a long chain of dumb choices, I finally made a good one, I met my wife. Through our love, my destiny was fulfilled.

What I am is a father first. Above all the multitude of cogs, gears, and unpredictable events, being a dad is what I am most proud of. There is no award or accomplishment that will ever surpass this feat. It took me and my wife a long while and we had to overcome health issues to become parents to three wonderful children. As life often does, there was/is some sideways issues and I turned to writing to cope.

When and why did you start writing?

I always wrote poems or short stories throughout my life for fun. Never in my dreams I thought I would write a book, but here I am about to release my second book out into the wild. Because of complications with one of our daughters I became helpless mentally and was even suicidal. Talking through the issues with my wife, I mentioned in passing about a story I was thinking about. My wife instantly encouraged me just to write it down. Everyday since 2017, I have been writing. Our daughter is not cured, but she is doing way better, but regardless, I cannot stop writing. It is my therapy.

Who or what inspires your writing / creativity?

I grew up in the golden age of cartoons. He-Man, GI-Joe, and later in life Batman: The Animated Series. Along with toons, I enjoyed reading science fiction and playing video games. Regardless of the media format, the thing that drew me into any of it was the stories. I especially am always drawn to tales that are unique, the unusual, or a trope that bends the formula.

Tell me about Divided and Enhanced

Divide and Enhanced is my premier novel series. It is set in the future and is an adventure about multiple factions with different strengths, powers, and goals trying to save or destroy one another. The series is told through multiple protagonists and oftentimes the same events overlap but are seen through different character’s eyes. High tech, artificial intelligence, and robots? Check, check check. It is obviously born from my favorite genre, science fiction. The idea came from a personal need to create a character based on our daughter who begins weak but builds strength from that weakness. It was/is very fun writing this series. All the characters I have created so far argue in my headspace all the time and I absolutely love it.

What are your upcoming projects?

Ah yes, I do have other projects in various levels of progression. In order to never get stuck, I have multiple stories or books to jump back and forth on. The furthest along is on chapter five of the first draft. This one will probably be the next book I release after Divided and Enhanced: The Fall. It is going to be a fun ride, but in a different way then the DE series. Mix a reality game show with time traveling and the multiverse and you’ll get a general idea of what that book is about. I have a few other ideas I have began writing in addition to that one.

One of these I want to hold off on until I have a few more books on the shelf. It is a fascinating concept that I don’t want to share just yet. The reason being is because I’m not ready. I want to be sure my skills are honed enough to give the project the flourish and craftsmanship it deserves. It is going to be a large project and like all of my other tales, I think I’m more excited to write them than I think my biggest fan is to read them. Oh, and FYI, my biggest fan is my wife and no one will ever take her from that slot. I wouldn’t be half of who I am without her never-ending relentless support and love.

What challenges do you face as an indie author? What advantages do you have as an indie?

Being an independent author has no challenges at all. I mean not anymore than anything else in life. I wish for once, my talents would be put up against something in life that is just plainly simple. Nothing is, so I enjoy what I do. Yes, sarcasm aside, writing books as an independent author is extremely tough. Just because it is tough doesn’t mean it is rewarding. First and above all, I control the time table. Being able to control time is phenomenal! Though that has it’s dangers as well and without enough drive I can easily get stuck in a whirlwind of edits and revisions that will spiral on forever if I let it. Marketing is by far the hardest thing to me. I’ve been studying and researching, knowledge is power and boy do I need some power in that department. Haha!

What is your greatest writing achievement so far? What are you still working towards?

I did it! I wrote a book! Many people, in fact, inaccurate estimations state that nearly 98 point Q percent of the entire population says that they are going to write a book, but only a slim number much less than that actually do. The point being, I feel really special that I can look at my shelf every day and see amongst my books, one with my name on it. It really is quite an honor to write a book. To be able to string along letters to form worlds is beyond scientific understanding, it is magical. The feeling of accomplishment after creating art in this medium is vast and an unexplainably amazing feeling. I need improvement in all aspects of being a writer. I’m not the best and I never will be the best. All I want to achieve is to be better than what my past self imagined.

Where can readers find you?

Website: https://mgunger6.wixsite.com/website

Instagram: https://www.instagram.com/m.g.unger/

Facebook: https://www.facebook.com/mgunger

Book review: Laplace’s Demon by David Alexanian

Laplace’s Demon by David Alexanian

5 of 5 stars

Genre: Urban fantasy / fantasy/ paranormal

Newlink Publishing (March 2020)

Synopsis:

Laplace’s innocent blood has awakened a centuries-old curse–a Japanese demon sworn to wreak havoc on this world.
The seductive powers granted by the demon’s sword help Laplace cut a swath through the Paris underworld. But with the rising body count, the demon’s strength grows. Its desire for blood will never be quenched. And once Laplace loses himself completely, it may never be stopped.

If I hadn’t requested to be an ARC reader for the second part of this series (The Sword Demon), I more than likely would not have picked up this book, in all honesty. Neither the cover nor the title grabbed my interest much and fantasy is not my typical read – BUT, two pages in, I was hooked. BIG TIME. I read it all in two days! I truly could not put it down.

I cannot say enough good things about this book. It’s a riveting page-turner full of fascinating characters (a demonically possessed intellectual, a ghost of a murdered girl, monks who can see the dead!). The story seamlessly flip-flops between modern-day Paris and 16th-century Japan with an absolutely intriguing plotline about how the demon came to be and how he will go out, after exerting some vigilante revenge via his unlucky host, Laplace. Besides a fantastic, unique, and original plot, the writing is fabulous.

I am so glad to have come across this book and its very talented writer who I have been following for a few years on Instagram now – and who certainly doesn’t post about his writing talents nearly enough! Laplace’s Demon is so worth a read even if fantasy is not your regular sort of genre – you will NOT regret it.

I did also receive an ARC copy of book 2 of The Sword Demon series, Marielle’s Witch, slated for a July 2021 release and I am eagerly diving into it now….

Let me pencil in this new year…..

I’m not going to hop aboard the “let’s get excited for the new year” train. In fact, I feel better just penciling the next year into my life at this point. We all know that January 1st thru who knows when will still look and feel very much like 2020 – and I’m actually an optimist! I do hope, though, that at some point in 2021 we can all let out our collective breath because I sure feel like I’ve been holding mine all year.

Like most people, I just scraped through the year. No big accomplishments (I had three book projects planned and none came to fruition). I had to close down my photography studio twice and suffered financially. I endured the parental horrors of online schooling twice this year with all three of my kids and will be going into the new year doing more of the same.

Still, I am hopeful that things will turn around at some point in the new year for me, for you, for everyone – and sooner than later.

My few 2021 plans include: blogging more, reading more, reviewing more, writing more, doing more yoga, spending more time with my kids and family, and just continuing to put my energies towards those things in my life that fulfill me – those things that are ‘ink-worthy’ in my books.

For now, I am grateful to have this platform, to have some readers, some followers and I hope to connect with all of you at some point in the new year!

My Indie Reads of 2020

Indie books, for me, are the hidden gems of the literary world. You need to be open-minded, curious, daring and willing to dig around a bit to strike gold and unearth those true underrated, unappreciated treasures that are out there just waiting to be found….

Since starting my own indie author journey in 2019, I have read (almost exclusively) indie books. For the most part, the indie/ self-published books I’ve read have not lived up to the stereotype of being poorly written/poorly edited/ and “no wonder they can’t get published traditionally!” idea. This is just not the case with most indie books! Some, yes, absolutely, but for the most part, the indie books I’ve read have been quite impressive and certainly deserving of a wider audience, which is why I’ve started this blog.

Here are the gems I discovered this year, along with short blurbs from the reviews I posted (and in some cases, am still in the process of posting) for them on Amazon and Goodreads.

My 2020 Indie Reads & Gems:

The Underside Of Wars by Jared Kane

“The Underside of Wars is so beautifully and eloquently written (even the depraved parts!) that[the] prose often reads like poetry. [Kane’s] books are not the usual “easy read” fare so often found on bookshelves now. [His] writing and themes truly challenge the reader on many levels – as art should! At times this book, the writing, the story, literally took my breath away – especially the last few dark chapters and that ending!!”

Agents of Odd: Woodrush Towers by S.P. Rowell

This will be my first reviewed book of 2021, but in the meantime, let me say this book was an absolute thrill ride: full of paranormal scares and delights and a truly unique storyline that I absolutely loved.

The Future of the Present Past by Darren Edden

“Smart, highly engaging and seamlessly written, The Future of the Present Past is an excellent follow-up to The Mirror of Our Creation. I am not much of a science fiction fan, but like its predecessor, this book doesn’t bog the reader down with the science and instead focuses more on the fiction and does so in a really entertaining and relatable way with likeable characters and wonderful pacing. The storyline truly gives you something to think about long after you’ve finished reading.”

Tales from the Dark Heart Emporium by Richard Long

“It had been many years since I’d read a horror novel and this book of short, dark stories brought me right back into the fold. Chilling and creepy with just enough gore to satiate. Some of these stories definitely make those little hairs on the back of your neck stand up – a sure sign of a great read and a fabulous write.”

Roosevelt’s River An Edward Prince Adventure (book 4) by C.K. Shackleton

“Roosevelt’s River more than proved to be another fantastic installment in the Edward Prince series! Like the previous three books, there’s a nice blend of fiction, history and globe-trotting adventure to be had!”

Bring Them Home by Julia DeBarrioz

Another fabulous installment of Dakota Del Toro series. One of my favourite heroines in quite some time. And those vampires are always so hot!

Lives of E by H.P. Burman

“I found the idea of the book very intriguing – a man getting electrocuted by a quantum computer and then waking up day after day in different realities of himself, stuck in a multiverse loop that he doesn’t know how to escape. It was a very ambitious undertaking of the author to plot this story out with so many storylines and versions of the protagonist and his friends going on…this was a solid book…looking forward to the sequel!”

Dalton Highway by Freddie Ahlin

A psychological thriller that often leaves you wondering how much is happening outside, in the Alaskan wilderness, and how much is happening inside the protagonist’s head.

Bottom Feeders by Jerry Roth

Wonderfully dark and creepy psychological horror set in a jail where one of the inmates may just be the Devil himself.

Pummeled by Eric Woods

“This book is an epic coming-of-age journey. Bree Aniston is a great protagonist, a strong female lead who navigates the underside of humanity with both grit and grace.”

Magician’s Mayhem by Slate R. Raven

“A very dark and twisted tale with a dash of the supernatural to keep you guessing and a whole lot of mutilations to keep your skin crawling.”

Broadening by William Shabass

“At just twenty pages long, this well-written little book is a promising beginning to a fun and exciting adventure which I look forward to continuing.”

Hope Quest book 2: The Lightning by Melanie Ever Moore

And for my final read of the year, I’m doing some self-promotion of my own little gem, the second part of my Hope Quest trilogy, a dark, supernatural, coming of age YA story. This review was not written by me (but was very much appreciated by me!):

“I can safely say, I don’t think anything like this exists, and a lot more people need to read this for the mix of friendship, family, unbeknownst powers, and gut-wrenching moments that all intertwine into a lovely picture of beautiful art.”